This week, the biggest music tour in U.S. history will begin in Texas, where Swift is currently in the midst of an official rollout for her fifth studio album.
Swift’s “Reputation” tour has become a magnet for criticism for its high-profile use of the spotlight, and fans have been critical of the concert’s marketing strategy.
Swift has defended the tour, saying it’s “just an extension of the rest of the album” and the focus is “on her.”
Swift has been the most high-ranking celebrity to take part in a tour in the past two years, following Taylor Swift and Beyoncé’s “Look What You Made Me Do” tour and the Jay Z-Beyoncé-Lorde collaboration “Formation.”
The last time a major pop star played a full-blown tour was in 2006 with Jay Z and Madonna, the former of which took a one-week break.
However, Swift’s current tour isn’t going to be the first time Swift has played a major concert in the U.K., where her “Bad Blood” album and the “LookWhatYouMadeMeDo” tour have become cult classics.
Swift is touring a U.N. climate change summit in New York on Thursday and will play the U-K.
concert on Friday night.